While browsing the Living Room Candidate for campaign 2008 ads I haven't seen yet, I found a particularly interesting take on the media's "love affair" with Obama by the McCain camp. Though it was funded by republicans and aimed at discrediting Barack Obama, the majority of the ad displays media praises of him. While Tucker Carlson's comments are peculiar and bit scary, the rest actually seem complimentary, making me wonder about the effectiveness of running an ad like this. If an undecided voter were to see an ad sponsored by McCain that claimed the entire media was in favor of Barack, what would convince them that these educated professionals are wrong?
This ad demonstrates a tactic in which McCain or other republican representatives have very little roles as the entire three minutes is occupied by media clips. Is this as affective as later ads with voice overs telling people what to think? Which is more respectable, and is honorable as important as affective?
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